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The way something is supposed to be, according to a certain norm – a certain set of social expectations and values. Whether this normativity is a good or bad thing depends on whether the norm is necessary or not. For example, society need to have a norm that people shouldn't murder each other, but doesn't need to have a norm that everyone ought to be right-handed. It is reasonable to stigmatize murderers for being murderers, but not to stigmatize left-handed people for being left-handed.